This Week In Smashville Email
Promoted upcoming theme nights by integrating direct ticket and bundle links to boost engagement and sales. Developed and distributed digital content highlighting Predators hockey news, upcoming home games, ticket releases, and arena concerts to drive fan interest. Coordinated and publicized community relations initiatives and satellite campus events to strengthen local connections and brand visibility.
Know Before You Go
These emails served as pre-event communications sent to attendees with key details like event schedules, venue policies, parking, security procedures, and special promotions to ensure a seamless experience. I created these emails by compiling and organizing essential logistical information, tailoring content to the specific event, and aligning the tone with NHL and venue branding. This ensured fans arrived informed, prepared, and excited for the game or event.
Fangtastic 5K
Assisted in the planning and execution of the Nashville Predators’ Fantastic 5K, securing event vendors, creating promotional content, and updating marketing emails with countdown messaging. Coordinated outreach to local run clubs and community organizations, ensuring strong participation, and added the event to community calendars across the surrounding areas to maximize visibility and engagement.
Plaza Parties
Responsible for sourcing vendors, coordinating plaza setup for partnership activations, overseeing event execution, and managing physical marketing collateral.